ARTICLE 1 

Introduction

1.1 The Brau Challenge is a beer brewing competition for individuals.

1.2 These rules apply to entries as a hobby brewer only. See Art. 3.5 

1.3 Participants are automatically entered into the competition with the purchase of the Brau Challenge brewing kit on the landing page of the Brau Challenge. The customer's order number is their entry number for the competition. Orders must be completed at Braumarkt by the end of 30th April 2025. 

1.4 Subject to acceptance of the rules and upon payment of the Brau Challenge products, each entry will receive a package, including a box to send a maximum of three samples of the entered beer to Braumarkt. 

1.5 The beers must be packed in the box provided and the shipping cost must be borne by the customer.

1.6 From all brews delivered to Braumarkt no earlier than 15th July and no later than 30th July 2025, a jury will select the beers that will go through to the finals. These finals will take place at the Braumarkt Store in Hamburg, where the jury will choose the winners of the two categories and the overall winner. All brews must be delivered to Braumarkt GmbH, c/o Brau Challenge 2025, Beerenweg 12, 22761 Hamburg, Germany. 

1.7 The following competition rules have been drawn up to ensure the smooth running of this competition. Each participant accepts these competition rules as well as any addition and/or modification to these competition rules that the Organisation may be compelled to make.

ARTICLE 2 

Organisation and arrangements 

2.1 The Organisation is in the hands of Grainvest B.V., Markerkant 11-11 NL-1316AE Netherlands (Almere) and Braumarkt GmbH, Beerenweg, 12 22761 Hamburg (Deutschland) 

2.2 Each participant accepts these competition rules as well as any addition to and/or modification of these competition rules that the Organisation may be compelled to make.

2.3 Eligible for selection to this competition are all established persons over 18 years of age who meet the entry conditions in Article 3.

2.4 No purchase obligation is attached to this competition besides the entry fee.

2.5 The box contains: ingredients, three bottles, beer labels, postcard, return box for bottles.

2.6 The Organisation reserves the right to change the action or its course, extend, shorten the competition period, and postpone or advance any announced date. It cannot be held liable if, due to circumstances, the course of the competition is changed, interrupted, postponed, or canceled. 

2.7 The Organisation reserves the right to refuse persons entry to this competition. The Organisation may also limit the number of participants without prior notice or explanation. The Organisation cannot be held liable for excluding or limiting the number of participants. 

2.8 By participating in this competition, all points of the competition rules must be accepted, as well as any decision that the organisers or the bailiff may be obliged to take. 

2.9 Participants agree to appear as such, with name, photo, and/or video, in the organisation's publications and possibly other publications. The Organisation may share visual material of you with third parties. 

2.10 The Organisation reserves the right to include the personal data in their file to keep participants informed of the actions or articles that might interest them. Participants have the right to access, correct or delete this data free of charge at any time. The Organisation can share personal data for use by third parties insofar as this is necessary and consent has been given.

ARTICLE 3 

Candidacy/Selection/Acceptance

3.1 Registration occurs automatically by purchase of one of the Brau Challenge Kit. 

3.2 A valid entry consists of one participant, who is the buyer behind the order number of the Brau Challenge kit. The order number is the identifier for the competition together with the category, which has to be written on the provided labels. It is only possible to submit to the jury one beer per category per purchase. If you want to try to compete in two competitions (New Zealand Ale and New Zealand Lager) you can only submit one beer per category with the same order number (resulting in a maximum of two entries per order number). The customer is not restricted to purchasing more beer kits in the same order but is restricted to order numbers for competition entry. All members must have reached the age of 18. 

3.3 When registering as an individual, this person is resident in Netherlands, Germany, Austria, France or Belgium or has a Dutch, German, Austrian, French or Belgian identity document.

3.4 Excluded from the Brau Challenge 2025 are members of the Organisation and: 

• Those living under the same roof as the above-mentioned persons. 
• Beer companies marketing beers commercially. 

3.5 No correspondence will be entered into on the selection and admission procedure. 

3.6 The current competition rules and all necessary documentation are available at www.braumarkt.com

3.7 Only the two defined beer categories can be submitted to the brewing competition: top-fermented and bottom-fermented. These categories are not tied to a specific beer style. Participants can only add an extra ingredient in the top-fermented category. This must be noted on the label, but must not comply with the German Purity Law. Participants in the bottom-fermented category, on the other hand, must adhere to the German Purity Law and may not add an extra ingredient. The extra ingredient (top-fermented category) may only be added to the ingredients of the purchased beer kit, but may not replace any of the specified ingredients. The organization reserves the right to disqualify the entry if the conditions are not met. Only the order number, the beer category and the extra ingredient may be stated on the label. 

3.8 For both categories, the following processes are allowed:

• Necessary water treatment for achieving a proper pH
• Physical clarification, such as bentonite or Irish moss
• In bottle fermentation with sugar (Carbonation Drops)
• Whirpool hopping
• Dryhopping

3.9 All participants are compulsory and automatically joined members of Brau Challenge 2025. This is a requirement from the excise legislation which states that, as a hobby brewer, you cannot simply share your brews with third parties. An exception to this is when the takes place within the framework of an event organised by a non-profit Organisation for this purpose, as long as all the participants in the event are members of the relevant non-profit Organisation and no sales take place.

ARTICLE 4 

Conduct of the challenge 

4.1 The registration can always be cancelled afterwards by the Organisation if the conditions have not been met. 

4.2 All official information can be accessed at www.braumarkt.com. In case of any further questions, they can be sent by e-mail to service@braumarkt.com.

4.3 The home-brewed beer must be handed in to Braumarkt no earlier than 15th July and no later than 30th July 2024. All participants must hand in their beers to Braumarkt GmbH, Beerenweg 12, 22761 Hamburg (Germany) 

4.4 The bottles are to be returned only in the packages that have been provided in this challenge. Bottles are 0,33 Liter Longneck. No other bottles may be used. Failure to do so leads to automatically disqualification. Three bottles will be served with the package. 

4.5 The Organisation has the right to request additional bottles from entrants should there not be enough beer available for judging.

4.6 The Organisation cannot be held responsible for any beer flaws induced by the participant or the transportation. All ingredients provided by the organiser are quality-checked.

ARTICLE 5 

Determination of winners 

5.1 A jury composed by the Organisation led by professional brewers, beer sommeliers, and beer lovers will taste the beers blind. Beers will be judged according to German beer sommelier standards. The Organisation will not provide any score or ranking to the participants, despite the official winners. 

5.2 The judging will be organised in several rounds. In the final selection round, 35 beers will be chosen for the final. The final will take place at the location mentioned in Art. 4.3. 

5.3 Based on the blind tasting by the jury, the winner of the respective category and the overall winner will be determined in a final round. 

5.4 Winners may be announced afterwards, latest by the end of August, in various media. The Organisation reserves the right to present the prizes to the winners and to use their names as well as photos taken during the presentation of the prizes for promotional purposes. Consequently, all participants agree to appear with name/photo and/or video in the publications of the Organisation and its possible partners. 

5.5 All participants, including the individual members of the teams, unconditionally and irrevocably grant Grainvest B.V. and Braumarkt GmbH the right to market the submitted beer recipe in the form of a malt package or beer kit. This is only in the case a special ingredient is used.

5.6 The result of the preliminary round does not influence the result of the final.

ARTICLE 6

Prizes

6.1 The entries that make it to the finals but do not end up in the top 3 for either category will be entitled to a voucher valid for purchases on www.braumarkt.com 

6.2 The overall winning beer will be brewed on our 800-liter system. The winner will receive 10 crates of 0.33 liters 24 bottles of it. The rest will be served at Braumarkt.

6.3 The winner of the Bottom Fermented category will receive a Gen 4 Brewzilla 100L

6.4 The winner of the Top Fermented category will receive an Easybrew SB30T All-in-one Brewkettle

6.5 Prizes cannot be exchanged or converted into cash or other in-kind benefits.

6.6 An award is indivisible and must be accepted as awarded.

6.7 The Organisation shall not be held liable if, in case of force majeure, certain modalities of this competition should be changed.

6.8 The Organisation does not make or grant any guarantee relating to any prize. The Organisation cannot be held liable for accidents or damages that may occur (in)directly related to a prize won.